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It was published in 1992 and later collected in graphic novel form in 1993. The plot is an alternate version of the storyline from A 마이랭크 to the Past. Several other manga adaptations have been published by Viz Media based on the Zelda video games, including Ocarina of Time, Majora's Mask, A Link to the Past and The Minish Cap, which were illustrated by Akira Himekawa. The Japanese artist duo also wrote the long-running Twilight Princess manga, which began as a Japanese serialisation in 2016 followed by an English translation in 2017 and has been released as a series of volumes. In Zelda lore, Link is the reincarnated soul of a hero, chosen by the goddess Hylia to protect the kingdom of Hyrule from Ganon and save Princess Zelda whenever the need arises.

A survey conducted from December 2019 to November 2020 placed Link in top position of a list of the sexiest male video game characters based on 20 fan sources and Google search data. In Ancient Stone Tablets, a game for the Satellaview, the avatar characters of the BS-X replace Link as the central heroes, who could be male or female depending on the player's settings, and become known as the Hero of Light. Six years after the events of A Link to the Past and during Link's absence, Hyrule's long peace comes to a sudden end as Princess Zelda suffers from reoccurring dreams of evil to come. She and Aginah then witness a flash of light in the forest and upon arriving to investigate, find an unconscious youth and bring them to rest at Sahasrahla's old hideaway.

Such as Sera's pet Cat from Twilight Princess, Abe and Rose's pet Pig in The Wind Waker and a Goron named Link in Ocarina of Time and Majora's Mask. By the time Link had become a teenager, he was much quieter and outwardly colder than he used to be, though Mipha could tell that inside he was still the same kind person. After awakening from the Shrine of Resurrection without his memories, Link is much more expressive and lighthearted as he does not remember the burdens and expectations that made him stay silent in the past.

In Breath of the Wild, the relationship between Link and Zelda is more complex and follows a story arc that begins with resentment and ends in a close bond with each willing to give their life for the other. The young hero was then given the task to locate several stone tablets and eventually learns that though Link had defeated Ganon previously in the last game, his spirit had lived on through his malice. Ganon had learned of and coveted the power of the Hero of Light, and had subsequently managed to summon the hero into Hyrule, hoping to obtain the hero's power to be fully reborn. Once Ganon was defeated, the Hero of Light returned the Master Sword they had used to its pedestal and returned to where they had come from in a flash of light. The back story of Four Swords describes how prior to the events of the game, Vaati attacked Hyrule kidnapping young girls.

The three timelines originate at the end of Ocarina of Time when the timeline splits according to whether Link successfully defeats Ganon ("The Hero is Victorious") or fails to stop him (the "Fallen Hero" timeline). The official fictional chronology was revealed in Hyrule Historia, with Skyward Sword presented as the first game in the timeline. Skyward Sword establishes that the three main characters are destined to be connected in an endless cycle after the antagonist Demise curses Link and Zelda. Link's signature weapon is the Master Sword, a powerful magic sword that has the ability to repel evil. These two components have become integral aspects of the character's identity. Shigeru Miyamoto stated in an interview with Gamekult that Takashi Tezuka used the Disney character Peter Pan as a source of inspiration when creating Link in order to make the character recognisable.